LG Electronics in partnership with Gogle will make virtual reality (VR) more accesible to mainstream consumers from key markets. This week, the South Korean OEM announced a free VR for G3 giveway, a promotion targeting LG customers who purchase new LG G3 smartphones.
Basically, as of this month, anyone who buys an G3 will also receive a virtual reallity gadget, thus enabling G3 owners to experience a variety of VR-compatible apps and games that are available on the Google Play store.
“While still in its infancy, this is just the beginning of the virtual reality movement which until recently was expensive and inaccessible to everyday consumers,” said Chris Yie, vice president and head of marketing communications at theLG Electronics Mobile Communications Company. “By leveraging Google Cardboard, not only are regular consumers able to participate in the VR experience, we’ll be able to introduce this technology to future developers who may one day show us how VR can be used to improve our lives.”