Spanish retailer cancels plans to sell the Nexus 4 as LG hikes its retail price by hundreds of dollars


Last week, Google announced a range of Nexus devices online which was earlier scheduled to be announced at the Google event that was cancelled due to the Hurricane Sandy (Yes, I know you all have heard this in all Nexus articles) :P

Nexus 4 by LG is a top-level smartphone revealed by Google. Having 2 GB RAM, 1.5 GHz Quad-core processor, 8 MP primary camera and a 4.7 inch screen, it was ONLY priced at $299 for the 8 GB capacity model and $349 for the 16 GB storage handset. Both the above stated unlocked phones (without any contract) are available online that too from the PlayStore only. Google does not launch all their devices in each and every country. As of right now, it is only available in the U.S., U.K., Australia, France, Germany, Spain and Canada.

LG doesn’t seem to have plans similar to Google. It has recently been caught up in a small controversy. It is planning to sell its Nexus 4 for nearly $770 outside the Play Store. This was revealed as a statement in Phone House Facebook page (Spanish phone retailer who disagreed to sell Nexus 4 for such a price). But it does not specify which capacity Nexus 4 model. The phone has all the features anyone would see in a high-end fully feature-packed phone (except the 4G LTE feature) and offering such a phone at half the price other phones of similar features cost, is something what Google is known for. It does not believe in pricing the phones very high (Evident from the Nexus S also).

The translated version of the statement in Phone House Spain’s Facebook page is below :

Phone House has decided to suspend the sale of this product after finding that the recommended retail price by LG of 599 € and conditions offered for commercialisation are worse than the MSRP published by Google on its website and does not maintain the commitment with customers and offer the lowest price guarantee that characterises Phone House.”

This news is not confirmed by LG who remained to be silent. Also there have been few customers living in Italy and Austria (countries where Nexus 4 is not offered for pre-order as of now) who have expressed their anger regarding these exorbitant price increases by protesting on LG Mobile official Facebook Page.

We are waiting for an official statement from LG to clear it out and you will surely be the first ones to know!


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