Google-branded, ASUS-made tablet to arrive in July


ASUS have been given the job of building a Google-branded ‘Nexus’ tablet and The Verge​ is reporting that such a device is in the works, and is slated for a July launch at the earliest. Apparently the 7-inch ICS tablet is being redesigned in an effort to reduce its cost (and price tag), resulting in the release window being pushed back from May.

Google is apparently following in the footsteps of Amazon as they plan to reduce the earlier slated price tag of $249 to something even less. Rumored specs apparently include a 7-inch screen, Android 4.0 ICS and a quad-core Nvidia Tegra 3 processor. These specs do leave me wondering how Google plan to fit this all in a sub-$200 price tag. Still if Amazon can do it, Google should be able to too.

Google IO might just be the foundation need to prepare for a July tablet launch and it will need to be more than just another tablet if it is to make any dent into Apple’s tablet market share.