Games Are Still The Most Popular App Category On Mobile Devices

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Nielsen comes back with a new survey, according to them, Games are still the top most popular application category on mobile devices with more then 93% app downloaders (those who have downloaded an app in the last 30 days).

Between smartphone consumers who have played mobile games in the past 30 days, those with iPhones, Windows 7 phones or Android phones are the most likely to have downloaded the games they played onto their devices, while those with Blackberry phones or featurephones tend to play pre-loaded games.

The average mobile gamer plays an average of 7.8 hours a month.  Those with iPhones tend to play around 14.7 hours each month while those with Android smartphones play around 9.3 hours per month.

 

Source: NielsenWire 

 

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